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by Wally Conway,
Host
of the Home and Garden Show on WOKV
How much is a home inspection? I know you as the real estate professional
get that question from customers every time you mention the need
for a home inspection or WDO inspection. Well, pity poor me, I get
that question in my office about 100 times a week!
Not that I'm complaining, but it sure would be nice for you, me,
and our mutual customers if there was a predictable formula to estimate
the expected expense of the home inspection and WDO inspection in
the real estate transaction.
 But
when agents are asked about the cost of inspections, the first response
is to give an estimated price. An extremely common estimate given
by agents is the figure $300. Bad news!
While it is nice to give a dollar figure for the buyer, it most
always ends with the buyer extremely frustrated.
What do I mean?
When an agent gives an actual number as the answer to "How
much is a home inspection", it makes anything less seem cheap,
which seems like a good thing to the customer, and anything more
seem expensive, which appears bad.
Back to our need for a predictable formula - IS there such a thing
for this question? How DO you answer the question "how much
is a home inspection"?
After more than 30,000 home inspections over more than a dozen
years in this business, I have found the answer! It has been working
well for customers when they call my office at HomePro, and it will
absolutely help you when dealing with this question.
When a buyer asks, "How much is a home inspection", simply
ask, "How much is your expected mortgage payment?"
After they provide their mortgage number, reply with "all
your inspection needs and desires can be met for about half your
expected mortgage payment."
Suddenly, the cost of all their inspections is put into proper
perspective!
Think about it - your buyer is about to spend $1600 PER MONTH for
the next 30 YEARS for the home they are purchasing. When put into
that context, a HomePro 5 Star Inspection Package becomes, in reality,
a true bargain!
(Our exclusive 5 Star Package includes ASHI home inspection, WDO
report, Mold Assessment, Infra Red Survey, and Moisture Analysis
- every inspection to bring peace of mind to your customer).
Yes, it would be nice if homebuyers were not so price sensitive.
However, it would be even better if buyers were only concerned with
selecting the best inspection company to suit their needs, one that
could give them the peace of mind needed to enjoy the buying process!
So next time you are asked, "How much is a home inspection",
the best answer you could ever give is "about half a mortgage
payment". Try it next time!
Copyright © Florida HomePro, Inc. and Wallace
J. Conway. All rights in all media reserved.
About the Author: Wally Conway is your weekly Host of the Home
and Garden Show on WOKV, and author of the book "Secrets of the Happy
Home Inspector", available at GoHomePro.com.
Wally's expertise and experience has been sought after by HGTV's "House
Detective", DIY Network's "Finders Fixers", the National Association
of REALTORS®, newspapers, and corporations. As a speaker, writer, and instructor,
Wally blends the right amount of up-to-date information with just the right
amount of humor, insight, motivation, and real-world application. Visit WallyConway.com
for more information!
Reproduction of this article: Permission is granted to use this article
in any media provided that the article is reproduced in its entirety as shown
above, with the authors resource box/bio included including links to http://www.gohomepro.com
and http://www.wallyconway.com
as the original publisher.
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